Introduce
On a gloomy autumn day, there’s a quick and affordable way to lift your mood—just swipe on the latest F/W 2014 lipstick or brighten your nails with a pop of sweet, candy-colored polish. ARITAUM FT (Fashion & Trend) introduces Fast Beauty to pair seamlessly with fast fashion—offering trend-conscious beauty solutions from head to toe. Designed with vivid colors and playful objects framed in perfect squares, the ARITAUM FT visual look not only keeps you in style but also lets you express your fashion sense effortlessly across social media.