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ILLIYOON FRESH MOISTURE FACIAL CLEANSING

ILLIYOON Jul 18, 2022
Summary
The Fresh Moisture Line is a facial cleansing range from ILLIYOON, a hypoallergenic derma-moisturizing brand. It gently and refreshingly removes makeup and impurities, and the design retains the signature yellow color while incorporating a layout that communicates the brand’s expertise in derma technology.
Concept
Maintaining the yellow hue that defines the original Fresh Moisture Facial Cleansing Line, the new design uses a transparent container appropriate for a brand specializing in sensitive skin. The graphic layout emphasizes ILLIYOON’s credibility and precision in derma technology. To support sustainability, the packaging has been renewed using 100% PCR PET, made from post-consumer recycled plastic.
ILLIYOON FRESH MOISTURE FACIAL CLEANSING 일리윤 프레쉬모이스춰 페이셜 세정라인 리뉴얼 29_01
ILLIYOON FRESH MOISTURE FACIAL CLEANSING 일리윤 프레쉬모이스춰 페이셜 세정라인 리뉴얼 29_02
ILLIYOON FRESH MOISTURE FACIAL CLEANSING 일리윤 프레쉬모이스춰 페이셜 세정라인 리뉴얼 29_03
ILLIYOON FRESH MOISTURE FACIAL CLEANSING 일리윤 프레쉬모이스춰 페이셜 세정라인 리뉴얼 29_04
  • Amorepacific Creatives
  • Design
  • Koo Suyeon
  • Photography
  • Shin Sangwoo
  • BM
  • Seong Jimin
  • Development
  • Choe Jaeyong
ILLIYOON FRESH MOISTURE FACIAL CLEANSING 일리윤 프레쉬모이스춰 페이셜 세정라인 리뉴얼 Sign