2023 CUSTOM.ME BESPOKE ESSENCE
Summary
This is a bespoke essence where everything—from function and formula to the final label design—is customized for you.
Through a guided selection process, a unique personal code is generated, and this code is used to create your one-of-a-kind product.
The visual identity is built on a refined, monochrome palette, designed to be endlessly adaptable within the mechanized system, just like the product itself.
CustomMe Bespoke Essence is created entirely based on the customer’s choices.
We produced a series of images and videos to guide users through every step of this unique experience.
The first step is to choose the key functions you want in your product.
We created 3D videos to showcase the various options available,
such as hydration, brightening, anti-wrinkle, and cooling.
The second step is to select your preferred formula texture. To illustrate the range of options—from lightweight,
low-viscosity formulas that absorb quickly, to high-viscosity formulas that deliver benefits slowly and deeply—we
created visuals that capture our research and development process.
The final step is to choose a label color that matches your personal style.
Once this is complete, your unique product code is generated.
The first step is to choose the key functions you want in your product.
We created 3D videos to showcase the various options available, such as hydration, brightening, anti-wrinkle, and cooling.
The second step is to select your preferred formula texture.
To illustrate the range of options—from lightweight, low-viscosity formulas that absorb quickly,
to high-viscosity formulas that deliver benefits slowly and deeply—we created visuals that capture our research and development process.
The final step is to choose a label color that matches your personal style.
Once this is complete, your unique product code is generated.
- Amorepacific Creatives
- 비주얼
- 이경주
- 영상
- 우시아
- 포토
- 이윤진
- BM팀
- 최현영
