Summary
IOPE’s website was redesigned as a responsive site to meet the demands of the mobile market.
Concept
The most important goal of the web design was to build the design and content in line with the brand concept. Another goal was to prevent the brand site from becoming a space solely for advertisements. To organize the extensive content clearly and make it easy to understand, we designed four sections in a rotating structure and expanded the IOPE MEN section to improve accessibility for male customers. Additionally, we enhanced the overall graphic design and photo quality to create a more sophisticated website.
