Summary
The objet mobile captures people’s attention with its delicate balance, graceful movement, and beautiful form. Innisfree collaborated with the Danish brand Flensted Mobile—renowned for its continuous work in mobile design since 1954—to convey the blessings of nature from the purified island of Jeju.
Concept
The smooth, curved shape of the mobile and its rhythmic movement evoke the image of tea leaves dancing in the wind. To allow each viewer to interpret and be inspired in their own way, decorative elements were kept to a minimum.
Innisfree offers a gift to every customer visiting the store—just like trees, curves, air, and rhythm, it is a gesture from nature.
