Summary
This sleeping beauty product is designed to help modern, sleep-deprived individuals rest better, with a main graphic that evokes the night sky—a natural symbol of sleep. The design conveys a sense of emotion and storytelling.
Concept
The design features a deep blue color reminiscent of the night sky, complemented by emotional elements such as clouds and stars to evoke comfort and calm. A grid-based layout enhances text readability.
The stars in the main graphic are rendered in braille, with transparent UV printing applied to the braille areas to create a visual effect while also serving as functional braille. During development, the braille was verified by visually impaired individuals to ensure they could easily identify the product categories—body wash, body oil, and mist—through touch.