Summary
IOPE is a brand rooted in the philosophy of “Discovery of Plant Biology.” It introduces a new perspective on plants through the concept of “New Eyes,” which is visually interpreted through the motif of a magnifying glass in its design.
Concept
The “Cradle,” which protects the capsule container holding the essence of Plant Biology, along with the case design, expresses the concept of premium anti-aging care. The soft, warm gold color and the natural luster of the magnifying glass on the top of the container symbolize the radiant light and inspiration the product brings to the customer’s life.
