YUHAENGHWAJANG
유행화장
YUHAENGHWAJANG
The 〈YUHAENGHWAJANG〉 is a project of the Amorepacific Creative Center to discover faces of the time from makeup styles and to look into how we value ourselves with self-love.
〈Live Love〉 is the main theme of 〈YUHAENGHWAJANG>, which contains the story of various people from different era.
We have validated our self-worth by caring and loving ourselves through makeup to tidy up our beauty.
We aim to investigate the beauty of the era through 〈YUHAENGHWAJANG>, and wish for everyone to exhibit a deep love for oneself as discovering one’s own unique beauty.
〈Live Love〉 is the main theme of 〈YUHAENGHWAJANG>, which contains the story of various people from different era.
We have validated our self-worth by caring and loving ourselves through makeup to tidy up our beauty.
We aim to investigate the beauty of the era through 〈YUHAENGHWAJANG>, and wish for everyone to exhibit a deep love for oneself as discovering one’s own unique beauty.
BOOK
FILM
EXHIBITION
GOODS
Recently
AMOREPACIFIC's Works
