AMOREPACIFIC FESTIVAL
AMOREPACIFIC FESTIVAL
アモパシフェス
アモパシフェス
This project involved the complete spatial and identity
design for the ‘Amorepacific Festival,’
an event
created to achieve three key goals in the Japanese
market: successfully launch a new brand,
promote our
existing brands, and create a meaningful connection
with Japanese customers.
Through this immersive
festival experience, we hoped to provide a joyful and
memorable
introduction to the diverse world of
Amorepacific’s brands for our Japanese customers.
design for the ‘Amorepacific Festival,’
an event
created to achieve three key goals in the Japanese
market: successfully launch a new brand,
promote our
existing brands, and create a meaningful connection
with Japanese customers.
Through this immersive
festival experience, we hoped to provide a joyful and
memorable
introduction to the diverse world of
Amorepacific’s brands for our Japanese customers.