AMOREPACIFIC FESTIVAL
アモパシフェス
This project involved the complete spatial and identity
design for the ‘Amorepacific Festival,’
an event
created to achieve three key goals in the Japanese
market: successfully launch a new brand,
promote our
existing brands, and create a meaningful connection
with Japanese customers.
Through this immersive
festival experience, we hoped to provide a joyful and
memorable
introduction to the diverse world of
Amorepacific’s brands for our Japanese customers.
