Introducing the new design of ILLIYOON Unscented Hand Cream. In line with Iliyun’s vision of becoming a derma cosmetics brand, the design has changed from a gentle, emotional tone to a functional one.
Product Concept
ILLIYOON’s Ceramide Unscented Hand Cream was created with a unique concept: “Consider the face your hands touch.”
Inspired by research showing that the average person touches their face 22 times an hour, we formulated this hand cream using only essential, face-friendly ingredients.
The product features a 10-free formula (free of animal-derived ingredients, mineral oil, parabens, synthetic dyes, silicone oil, fragrances, etc.) and is made with only gentle ingredients,
staying true to the ILLIYOON brand philosophy.
Design concept
To reflect the product’s fragrance-free nature, we maintained its clean white packaging, using blue as a key accent color to highlight the ceramide ingredient.
While incorporating ILLIYOON’s iconic design framework, we shifted the layout’s orientation from horizontal to vertical to project a more functional, derma-cosmetic brand aesthetic.
