Summary
The Green Tea Eau de Toilette is innisfree’s signature perfume containing the essence of green tea. The perfume tells a story of the color green through the image of pure white green tea flowers blooming with a citrusy scent, the serene and calming green tea field, and sweet and gentle breezes under the glittering sunlight.
Concept
For the signature perfume representing the brand, innisfree designed its image to be clean and clarifying. The container is designed in a minimal fashion to convey the essence of tea, while the off-white matte cap offers a warm touch with every use. The center of the bottle features a square frame that reinforces the identity of innisfree perfume.
