ILLIYOON MD RED-ITCH CARE OIL
Summary
ILLIYOON’s MD Red-Itch Care Oil is a top-to-toe oil with a proven hypoallergenic formula that absorbs lightly and refreshingly into the skin. The design uses the signature red accent from our existing itch-care line to visually link the product to our powerful itch-care technology, while the overall aesthetic reflects the formula’s gentle nature.
Concept
To communicate the gentle, clean characteristics of the formula—which contains only six natural oils and no artificial fragrance—we intentionally avoided other colors and used a clean white as the primary color. A matte masterbatch was used to give the container a semi-matte texture, and we incorporated a degree of translucency to allow the contents to be slightly visible, conveying the product’s soft and mild properties. The metallic label, a consistent element across all of ILLIYOON’s functional lines, lends a clinical, rational mood and symbolizes the brand’s technological expertise.
- Amorepacific Creatives
- 디자인
- 김연서
- 촬영
- 이윤진
- BM팀
- 김가영
- 개발팀
- 송혜강
