The Sun Mate Leports, which has been the standard for perfect UV protection for the past 20 years, has now evolved into the
UV Protector Extreme Force, providing the most robust protection under the sun with a powerful triple-wavelength defense barrier
to protect the skin flawlessly. The current Hera sun care portfolio is focused not on a lateral expansion of functions but on
the essence of UV protection that is expected during outdoor exposure or leisure activities to provide protection in extreme
conditions. It is a sunscreen that can withstand the harshest situations with a maximum 6-PROOF, offering 360˚ defense that
releases all restrictions during leisure and outdoor activities with strong resilience to high temperatures, water,
and excellent water resistance.
The UV Protector Active Sun Balm is a ‘touch-free’ multi sun balm that protects and cares for the skin from light,
heat, water, and sweat. It ensures moist, glowing skin without smudging no matter how many times it is reapplied,
anywhere, and at any time. The conveniently compact stick type balm fits in one hand and is easy to apply from the
face to the neck, making it an ideal light-finish stick for various outdoor activities.
UV PROTECTOR EXTREME-FORCE
UV Protector Extreme Force features a silver-coated cap paired with a white tube to emphasize its professional design and establish its position as the most powerful UV blocker in the line.
The silver box highlight accentuates the “Extreme Force” name, while the same silver treatment is applied to the SPF index text to visually convey a sense of strong protection.
Additionally, the logo has been enlarged for greater visibility, proportioned to the 70mL tube designed for body use compared to the existing UV Protector.
Several updates have also been made to the layout of HERA’s skincare single boxes.
First, the spacing between the logo and the text has been increased to create a more refined layout, and a debossed indication of product capacity has been added at the bottom front for enhanced detail.
Whereas previous skincare lines used different base colors for each range, the new design unifies the packaging color system for both skincare and makeup under a single logic of white and black, reinforcing the brand’s visual consistency.
On the back, each product’s signature color is applied only to the symbol, allowing the front to communicate the brand’s core identity while the back subtly connects with the makeup line and highlights the product’s individuality.
UV PROTECTOR ACTIVE SUN BALM
The UV Protector Active Sun Balm is a convenient sun stick designed for various outdoor activities.
It can be applied over makeup, adhering thinly to the skin for a fresh and moisturized finish.
The glossy all-white container paired with a clear black label creates a sleek, modern impression, while the gray-toned symbol on the cap blends seamlessly with the container, effectively expressing the brand’s essence.
The Active Sun Balm is a versatile product that fits effortlessly into any lifestyle, offering a luxurious, portable, pocket-sized design.
Specifically developed for outdoor use, it can be easily reapplied throughout the day, featuring a simple yet refined look that appeals to both men and customers who enjoy active, on-the-go routines.
