Summary
These two products are part of the Happy Bath premium body wash line, a concept that introduces bathing culture around the world. Following the visual guide of Happy Bath’s product premise, we placed the logo front and center and a body graphic with a rounded arc below.
We used silver and gold for the Happy Bath logo to give it a sense of luxury that differentiates it from existing products, and we used the same colors for the pump on top to maintain a uniform tone and manner.
Otermal Body Wash features an image of rippling water on the front to evoke the atmosphere of French thermal springs, creating a calming and soothing effect.
Siam Aroma Body Wash incorporates Thai-inspired patterns and motifs, with a color palette arranged to suggest the product’s woody fragrance.
