HERA Rosy Satin Cream is a skincare product that offers both skincare benefits and compatibility with makeup. Its container and packaging design reflect the allure of the HERA brand and embody delicate, feminine elements.
Concept
While maintaining the simple, modern silhouette of HERA’s existing container design, an internal pattern inspired by smooth, soft skin texture is used as a key design feature to draw attention to the product. The use of rose gold—evoking the petals of a rose—adds a sense of luxury and feminine elegance.
The packaging structure subtly mimics the texture and feel of rose petals, providing customers with a unique, blossoming flower-like experience when opening the box.
The development of Rosy Satin Cream was inspired by renowned makeup artist Isabelle Pain’s description of “skin like soft, dewy rose petals.” This concept of rosy satin skin—elastic, smooth, and ideal for makeup—was incorporated into the design throughout the development process to reflect the cream’s dual function as both skincare and a makeup-enhancing base.
