Summary
Mamonde opened its very first flagship store in the heart of Myeongdong on June 28, 2013. Inspired by the beauty and vibrancy of flowers, the store captures the brand’s floral identity and brings a bright, cheerful atmosphere to one of Seoul’s busiest shopping districts.
Concept
The store’s exterior, shaped like a bouquet of yellow flowers, immediately catches the eyes of shoppers passing through Myeongdong. All products sold at the Mamonde Myeongdong flagship store come in exclusive packaging, making them easily identifiable as store-specific purchases. The store also offers a gift-wrapping corner where customers can choose from a variety of free or paid wrapping options, adding a personal and unique touch to their gifts.
