VitalBeautie (VB) has opened its VB Store in Garosugil, promoting beauty that begins from within. At the VB Store, you can not only discover the newly revamped VB products that inspire confidence but also receive expert consultations to assess your body type and find suitable health supplements. Additionally, the newly reopened second-floor VB Diet Lab offers advanced methods to help you achieve a healthy and beautiful body line.
Concept
The VB Store is designed around the concept of a “Trendy Pharmacy.” Its modern interior, featuring white tones and steel materials, conveys a sense of trustworthiness typically associated with pharmacies. At the same time, vivid colors and rhythmic arrangements of fashion accessories inject energy into what might otherwise be a monotonous space.
The revamped VB is presented through intuitive and rational infographics that clearly communicate factual information such as product types, volumes, and usage instructions at a glance. This design further enhances the trust in VB as a beauty food brand.