Summary
Consumers’ tastes and styles are constantly evolving, and Aritaum has always stayed one step ahead by leading trends with a variety of FT products. This fall’s collaboration partner, Sticky Monster Lab, is beloved by kidults for the unique charm of its monster characters.
Concept
The concept of this special project, “AUTUMN FESTIVAL,” showcases Sticky Monster Lab’s signature humor and wit. They interpreted themes of fall outings and autumn landscapes in their own playful style. The use of refined graphic elements highlights the identity of Sticky Monster Lab.
The packaging features a sophisticated and minimal arrangement of colors, graphics, and typography. It brings a smile to people’s faces, evoking the nostalgic feeling of a plastic toy through its playful design.
