Feel the bouncy volume from the body of the product! The new Retinol Volume lip serum, with a luxurious, eye catching silver sheen.
Primera has newly launched a lip serum enriched with its proprietary ingredient Vitatinol (Vitamin + Retinol). The design of container, with its plump and rounded shape, symbolizes the lustrous and plumping effect it can impart to the lips. The silver finishing adds an element of luxury sophistication to the overall presentation.
Design Concept
We have launched the Day & Night Lip Volumizer and the Retinol Volume Lip Serum, formulated with Primera’s unique Vitatinol asset to protect the skin barrier while enhancing the lips’ natural color and volume for smooth, plump care. The rounded container design visually amplifies the sense of moisture and volume with continued use, while the glossy metallic silver finish along the curved surface highlights the lips’ natural glow, intuitively expressing the high-performance technology of retinol. As retinol is sensitive to light, the container is finished in an opaque material; however, for the pigment-containing ‘Rosy’ shade, a window is cut in the shape of the PRMR wordmark to let consumers directly see and experience the color inside. For the transparent ‘Bare’ shade, the logo is printed in white, allowing the two variants to be easily distinguished.
