Summary
Are shoes the only things that take a girl to wonderful places? Tell your lipstick where you want to go—“talk,” and it just might come true, with Dear My Wish Lips-talk!
Concept
Dear My Wish Lips-talk is an expanded version of ETUDE HOUSE’s signature lipstick, Dear My Blooming Lips-Talk, and is designed to look even more charming than the original. The new packaging removes the original pearl accents and adopts a lovely pink tone. It features a dual-sided design: one side showcases ETUDE HOUSE’s signature intertwined pattern as a frame, while the other highlights the product’s iconic silhouette. A balanced use of silver and hot pink enhances the soft pink tone, adding a touch of excitement to an otherwise subtle color.
