HERA 26SS MARBLEOUS ROMANCE COLLECTION
Summary
HERA presents the HERA 26SS Marbleous Romance Collection for the 2026 Spring/Summer season, capturing the soft, marble-like spread of excitement and the magical moments of summer.
Bringing together the fluid texture of marble and the wondrous emotion of “marvelous,” this collection expresses a beauty that is gradually sensed over time through blurred boundaries and soft textures. Rather than a sweetly exaggerated romance, HERA proposes a new romanticism that restores emotional balance and stability, expressed through the brand’s own refined sense of restraint.
Bringing together the fluid texture of marble and the wondrous emotion of “marvelous,” this collection expresses a beauty that is gradually sensed over time through blurred boundaries and soft textures. Rather than a sweetly exaggerated romance, HERA proposes a new romanticism that restores emotional balance and stability, expressed through the brand’s own refined sense of restraint.
Marbleous Romance is a collection that carries a dual meaning:
the softly blurred, flowing texture of marble, and the wondrous, magical emotion of “marvelous.”
Colors and textures that gently seep in without clear boundaries, like marble,
express the moment when an unexpected sense of excitement slowly spreads through the heart.
At the same time, the sense of wonder and fantasy within “marvelous”
transforms an ordinary summer into a more special and sensorial scene.
Not a sweetly exaggerated romance, but the afterimage of an emotion that remains subtle yet deep.
Marbleous Romance is HERA’s 2026 SS collection that captures a new romanticism proposed by the brand,
through the fluid beauty of marble and a magical sense of excitement.
Not a sweetly exaggerated romance, but the afterimage of an emotion that remains subtle yet deep.
Marbleous Romance is HERA’s 2026 SS collection that captures a new romanticism proposed by the brand,
through the fluid beauty of marble and a magical sense of excitement.
SENSUAL NUDE GLOSS
Sensual Nude Gloss, composed of three marble-inspired colors, uses a glass container to clearly reveal its romantic dual-layer formula.
For the inner cap, a soft matte pink metallized finish was applied, giving the product a distinctive limited-edition impression.
BLUSH / AIRY POWDER PRIMER / REFLECTION LIQUID BLUSH
From the moment love begins in a romance film to the scenes where emotions gradually deepen,
the product shades capture the flow of feelings that are sweet yet slightly bittersweet.
For the packaging, a grayish cool pink tone inspired by the season was applied to softly embrace these colors.
To further emphasize the sensorial experience of use, a soft-feel finish was added,
while the inking color was also designed in a tone-on-tone palette to subtly support the marble mood.
In addition, a soft matte pink molded finish was applied,
completing the product with a finishing direction that naturally harmonizes with the overall container look.
2nd Package
Using generative AI, marble graphics were created in the same color palette as the product formula and applied to the symbol area of the unit carton. Based on an overall grayish pink tone, blue accents were added through the marble pattern, allowing the collection concept to be experienced through the carton design as well.
- Amorepacific Creatives
- Product Design
- Park Soyeon, Lee Jiyun
- Creative Direction
- In Jeehyo
- BM
- Jung Jieun, Park Unha
- Development
- Oh Hyungtaek, Park Songeun,
Park Kowoon - *Some images were provided by the MC Team.
