Summary
Espoir’s first New Year collection for 2016, Chess & Peace, captures the unpredictable charm of a chess game. This collection, which reflects a cycle of contrasts—such as peace emerging from a fierce match—elevates its collectible value through the delicate use of chess piece motifs.
Concept
Chess & Peace stands out with a modern aesthetic. The outer box and visible surface of the container maintain a classic black-and-white theme, while the inside—revealed when opened—features unique touches such as embossed chessboard patterns and chess piece icons (on eye shadows and interiors). The contrasting black and white palette is accented with subtle hints of gold, further emphasizing the boldness of the product colors.
What sets the Chess & Peace design apart is the dynamic visual experience: as the product is removed from the box, the inner graphic becomes visible through a die-cut window, evoking the strategic energy of a chess game. This unexpected layer—hidden behind the minimalist exterior—serves as the collection’s secret weapon, embodying the key concept of “reversal” in a high-dimensional way.