mise en scène Perfume Line
미쟝센 퍼퓸 라인
mise en scèneJun 18, 2015
Summary
The mise en scène perfume line, launched exclusively in target marts, was designed with two key elements in mind: mise en scène’s stylish concept and floral fragrance.
Concept
As a hair care brand that embodies trendy fashion and style, mise en scène aims to express flowers and scent in its own distinctive way. The brand’s signature square frame is incorporated as a core design element—both in the angular shape of the container and in the arrangement of graphics. Bold floral visuals align with mise en scène’s stylish fashion identity, while a visual effect that evokes the diffusion of scent conveys the subtle and elegant nature of the fragrance.
