2024 HANYUL GINSENG THE CLASSIC | Korean Modern Package
2024 한율 극진라인 패키지 리뉴얼
HANYULApr 01, 2024
Summary
Enduring Elegance Through Time.
We present a precious gift package that has been elevated by adding a careful touch to precious ingredients infused with the vitality of our land.
Concept
The esteemed virtues of our indigenous ginseng seep into the fabric of daily existence,
infusing it with an effervescent spirit. Encapsulated within the packaging is the essence
of pure, undiluted ginseng extract – a full-bodied treasure. This culminates in an exclusive
orange gold hue, a signature opulence that radiates with a sumptuous glow, casting an aura of
unrivaled elegance and splendor unique to this pinnacle of sophistication.
The container design harmoniously enhances the brand’s heritage through elegant, fluid curves.
Its symbolic form embodies both premium value and deep cultural significance.
Inspired by the texture of traditional Korean pottery once used to hold rare ingredients,
the design expresses Geumjin’s unique identity with understated restraint and modern refinement.
Free from excessive ornamentation, the container’s smooth lines exude quiet luxury and timeless elegance.
With a commitment to excellence, the CMF (Color, Material, Finish) has been elevated
through meticulous craftsmanship, enhancing the product’s emotional and sensory quality.
From the product itself to the shopping bag, every element forms a precious gift package that feels complete and considered.
With a commitment to excellence, the CMF (Color, Material, Finish) has been elevated through meticulous craftsmanship, enhancing the product’s emotional and sensory quality.
From the product itself to the shopping bag, every element forms a precious gift package that feels complete and considered.
Using a beige-toned fabric with a pearlescent sheen and a subtle woven texture that evokes the grace of a premium gift set,
we added a vibrant orange accent to convey warmth and vitality.
The two-tone wrapping design is completed with a delicate double-colored bow, expressing both harmony and refinement.
Using a beige-toned fabric with a pearlescent sheen and a subtle woven texture that evokes the grace of a premium gift set,
we added a vibrant orange accent to convey warmth and vitality.
The two-tone wrapping design is completed with a delicate double-colored bow, expressing both harmony and refinement.
