VITALBEAUTIE SUPER RETINOL C, Gift Package For KAKAO
바이탈뷰티 슈퍼레티놀C 카카오톡 선물하기 패키지
VITALBEAUTIEMar 05, 2024
Summary
VITALBEAUTIE has launched an eating retinol, super retinol C, and KakaoTalk gift set for a shiny and lively day. This gift set focuses on the product effect that fill the glow healthily with luminous texture, refreshing vitamin C taste, and the target generation of MZ customers,
we developed a design and tried to deliver a sophisticated and trendy image away from the existing health functional food look.
Concept
The concept was to create a “refreshing vitamin gift that makes you beautiful” for MZ consumers—continuing the sleek health supplement design of the existing product while developing a more youthful and trend-conscious set package.
We combined a sophisticated, solid material that aligns with the main product, eye-catching checkerboard graphics inspired by the digital thumbnail, and a refreshing citrus motif in the main yellow color to create a distinctive, energetic look.
Visual
A new KakaoTalk gift set has been launched, featuring a refreshingly rebooted family look.
The vibrant citrus flavor that bursts in your mouth and the “beauty vitamin” concept were expressed through playful soap bubbles and holographic light effects.
A black ribbon was added as a packaging accent to bring a witty, youthful charm designed to resonate with MZ consumers.
Be Glow, Youthful, and Bright!
