Mamonde ‘age control’ line design | Product Design
마몽드 에이치컨트롤라인 업그레이드
MAMONDESep 01, 2024
Summary
MAMONDE’s representative slow-aging “Age Control Line”, which has been loved not only in Korea but also in China,
has been newly upgraded with Mamonde’s “Hyper Flora” technology. The main ingredient, Camellia PeptidTM, and the
boosting ingredient of the effective glutathione, meet to satisfy solid skin elasticity from the moisturizing
barrier, delivering more professional and efficacy to slow-aging.
DESIGN CONCEPT
For the package design, we adopted a tone-on-tone color combination within the red spectrum to intuitively express the product’s key ingredient, Camellia PeptideTM and its core properties, while maintaining the existing AC line’s signature red identity.
To emphasize the product’s enhanced functionality and efficacy, we applied silver accents to the line name and secondary packaging, creating a sophisticated and upgraded impression.
Given the line’s strong popularity not only in Korea but also in the Chinese market, we standardized the previously separate container shapes and layouts used in both markets.
The design was further refined to align with China’s new regulatory guidelines and reflect current aesthetic and market trends, ensuring global consistency and relevance.
