Osulloc conference-SUHF
Summary
Osulloc Conference is a global research exchange conference named after the Osulloc Tea Factory,
which embraces Hallasan Mountain, green tea fields, and the sea of Jeju, drawing on the unique sense of place and symbolism of this location.
The conference is held with the aims of expanding the research of SUHF (Suh Kyung-bae Science Foundation) Fellows,
building networks with leading global researchers, and fostering in-depth research exchanges through small-group,
discussion-centered sessions. With the naming and brand identity development for this conference,
we pursued a design direction that strengthens its distinct identity and enhances its international recognition.
Basic type
Symbol type
To express the sense of place and symbolism inherent to Osulloc,
we used a unified type style as the foundation.
In addition, we symbolized the panoramic view of the tea fields to convey
that this is a conference held against the backdrop of green tea plantations.
we used a unified type style as the foundation.
In addition, we symbolized the panoramic view of the tea fields to convey
that this is a conference held against the backdrop of green tea plantations.
To help ensure the success of next year’s conference,
we also designed example applications that can be used throughout the event.
we also designed example applications that can be used throughout the event.
- Amorepacific Creatives
- Identity Design
- Cheon Nari
- BM
- Lee Wonil
