LaboH, a hair loss shampoo famous for hair loss, has launched a cooling & presbyopia shampoo that can cool down the scalp that easily gets cakey
and hot in the hot summer. As a product with an upgraded No Sebum function to the previously released cooling shampoo, you can feel the refreshing
feeling of your scalp immediately after use.
Concept
The existing LABO-H BI logic has been retained to maintain consistency, and a blue color scheme has been applied throughout the product to intuitively convey the cooling shampoo functionality.
Visuals were captured using dry ice and ice to express the coolness of the scalp. The concept of a cooling shampoo developed in the LABO-H laboratory was emphasized to enhance its appeal.